Culture

Sprite Launched Disturbing Campaign “You Are Not Alone”

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Argentina. According to Ad Age, last month, Sprite and Buenos Aires Ad agency Santo, debuted the “You Are Not Alone” campaign, includes a platfrom on Reddit designed to help help young people cope with their feelings of loneliness and isolation.

The brand and agency are now extending the message to help support the Pride festival in Argentina on November 2.

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Published by Two Cents Of Marketing

Keyla is the founder of Two Cents Of Marketing. In her role, she assists with website content production, graphic design, and social media messaging. Keyla completed a Master degree in International Affaires at Aix-Marseille University and also received B.A. in marketing from the Pontificia Universidad Católica Madre & Maestra. She also brings 16 + years of experience as marketing executive in Dominican Republic and Latin America. Keyla enjoys spending time at home with her husband and their three children.

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